Industry News

What is a exterior design?

2024-09-14

Appearance design refers to a new design of the shape, pattern, color or combination of a product that is aesthetically pleasing and suitable for industrial application. Appearance design refers to the appearance design of an industrial product, that is, the style of an industrial product.

Appearance design is a design made on the appearance of a product, and it also implies the industrial applicability of the appearance design, that is, the product using a certain appearance design or having a certain appearance design can be reproduced and produced in batches. If it cannot be reproduced and produced in batches and does not have industrial applicability, it cannot be patented.

Appearance design refers to the design of shape, pattern, color or their combination. Among them, shape refers to the shape of a three-dimensional product, such as the shape of a TV or a car. Pattern generally refers to a two-dimensional plane design, such as the pattern of a bed sheet or carpet. Color can be a component of the pattern or a part of the shape. In this way, the appearance design can be a three-dimensional shape, a flat pattern, supplemented with appropriate colors, or an organic combination of the three.

Appearance design refers to the design of shape, pattern, color or their combination, and it also implies that the appearance design must be aesthetically pleasing. In fact, using shape, pattern and color to decorate or design the appearance of a product will inevitably bring a certain aesthetic feeling to the product. Of course, the requirements for beauty in design cannot be set too high. In a case in the United States in 1930, an applicant filed a patent application for the design of a concrete mixer, and the Patent Office rejected the application on the grounds of lack of decorative beauty. The court overturned the decision of the Patent Office, pointing out that "the requirements for beauty and decorativeness in design patents cannot be defined as the beauty and decorativeness seen in works of art or artwork." The court held that the purpose of design patent law is to encourage people to eliminate as many unsightly and disgusting features on machines or mechanical devices as possible.

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